The disturbing trend of in game advertising continues today when EA and Microsoft's Massive inc. signed a deal to put dynamic ads in several of EA sports and racing franchises. To be affected are such titles as Madden, Need for Speed, NBA Live, and Nascar.
I stick by my convictions that as long as it does not detract from the immersing experience of a game I have no problem with it. However, give EA's empire-like tendencies recently how long do we have before we have cheerleader pushing products during halftime?
Showing posts with label Microsoft. Show all posts
Showing posts with label Microsoft. Show all posts
Tuesday, March 18, 2008
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